On the night of Saturday,
May 20, 2023, the Africa's Movie Viewers' Choice Awards (AMVCA) lit up the
skies of Lagos, dazzling attendees with its brilliant array of African stars, moviemakers,
and cinematic masterminds.
Hosted annually
by Multichoice, the AMVCAs have come to be seen as the highpoint of Africa's
cultural diversity, celebrating exceptional productions and performances that
have enraptured audiences across the continent and around the world. Now in its
9th year, the three-day event was a melting pot of creativity and
inspiration, showcasing the best of African talent.
The awards
night, which took place at the prestigious Eko Convention Centre, was a
culmination of the three-day event lineup which was proudly supported by
Interswitch Group's brands - Quickteller, the leading consumer digital payments
platform and Verve, Africa’s leading payment cards and digital tokens brand.
Joining other
film industry giants and senior representatives from the corporate sector for
the awards presentation, was Interswitch’s Group Head, Brands and
Communications, Tomijogun Ogunlesi, who presented two awards - Best Movie
(Drama/Comedy) West Africa and Best Television Series (Drama/Comedy), adding to
the glamour of the event.
But the AMVCAs
were not just about awards. This year, the event lineup also featured a
cultural exhibition and runway show that displayed the opulent designs and
colors that are quintessentially African. In addition, was an after-party that
closed out the exciting events.
Interswitch is a
fervent supporter of Africa, Africans and African industries including the
creative arts industry, believing that the growth of the industry will not only
create jobs and boost the economy but also help to tell Africa's stories to the
world. The AMVCAs, with its array of talented starts, filmmakers, and
television producers, provided the perfect platform for this purpose.
Quickteller and
Verve's sponsorship of the 9th Africa Magic Viewers' Choice Awards was a
testament to their commitment to supporting Africa's creative landscape. Their
contribution not only celebrated Africa's rich cultural diversity and talent
but also recognized the hard work of those who have dedicated their lives to
telling Africa's stories.
In an age where
the world looks to Africa for inspiration, events like the AMVCAs play a
crucial role in showcasing the continent's creativity and talent.
In all, the 9th
Africa's Movie Viewers' Choice Awards was a spectacle to behold. Quickteller
and Verve's sponsorship added to the glamour and excitement, resulting in a
glamorous event that left a lasting impression on all those in attendance and
the millions who watched the live broadcast from their homes. It was a night to
remember, a night that celebrated the richness of Africa's cultural heritage
and the boundless talent of its people.
No comments:
Post a Comment